The cost of a college education has consistently gone up faster than average inflation. What's the best way for you to save? Quite frankly, I couldn't do a better job giving you the facts than Joe Hurley and Bankrate.Com's website savingforcollege.com. How we come into play is integrating your college savings plan with your overall financial plan. The reality is most people usually have more goals than they can fund and a financial professional can help you work though all your options to select the best path for your success.